The University of California recently did a study of NBA games and found that the teams whose players touch each other the most – whether a high five, chest bump or the age-old butt-slap – win the most. The Wall Street Journal reports that ABC analyzed their broadcasts of the NBA Finals in a similar manner and found that the Mavericks are a touchy-feely team while the Heat are aloof and individual with almost half the ‘touches’ – interestingly the Mavericks now lead the series 3-2.
Who knows if in the end the Mavericks will win – the Heat having 2 home games to come back – but the overall numbers are telling with the regular season winningest teams being the most tactile.
Maybe we men need to try this more outside of sports. Prepare or or celebrate the big sell at work with high fives, chest bumps, and slaps. It might get a little awkward in mixed company though – maybe stick with high fives and hugs.